Great Small Business Event Marketing

For more going on fifteen years, I have been helping business owners and organizations hold events. The events ranged from races, to fairs, to concerts and dinners. Though the attendance varied greatly between them, the goals of management were often met and exceeded.

Events are the best way to:

get prospects to visit your store for the first time

build upon existing relationships with customers and vendors

grow existing lines of revenue

rally and motivate workforce and volunteers

expand branding

grow online presence and position

have a great time!

Events are very community oriented, and driven by the same. Bringing people together creates buzz.

There are three major areas of an event: event marketing (getting the brand out), event management (making sure the day is planned well and executed successfully), and event planning (getting all the details together to meet the event vision). Working together, these three items, thought out and coordinated, make great events.

I am often asked questions related to any of these three items. The questions I hear range from band and entertainment to how to use Facebook. Small businesses can do a lot with a little encouragement and direction. They can go really far with a little help from someone in the event industry. Small businesses and Organizations have a lot of gusto. They are ready to go all the time. And when they can see that something will get them further, they often grab the opportunity.

Small businesses are flexible. They can have a simple, low cost event marketing schedule coordinated with other ongoing marketing. Pairing an event with current expenditures creates broad public awareness. With current promotions are paired with a chance to experience a business or product, customers have incentive to participate.

I have often seen this occur. In one case, a restaurant advertised their foods as well as an evening with live music. Some monies from the night would be donated to the city fireworks fund. This night brought some business and money for community fireworks. The result was the night of the fireworks show, the restaurant was full to the brim. They had one of their best nights ever.

The power of small business event marketing is understated. Giving customers a reason to experience a small business in the form of a party invitation has leverage. As a small business owner, having an event can be fun, rewarding, and valuable to sales overall.

PRL, a VOS Company, Desires to Help the World’s Charities and Announces the Help Us Help Others C

Press Release Leader (PRL), a Value-Optimized Solutions, Inc. (VOS) Company, Desires to Help the World’s Charities and Announces the -Help Us Help Others- Campaign.

Austin, TX, USA – May 1, 2013, marks the official start of a new charitable donation program for VOS. VOS will donate $1 to a designated charity for every paid press release that is part of their premium packages ($49 and $150 per press release), municipal package, or the private monthly subscription packages.

Charities can be selected by PRL’s clients from a pre-populated selection list. If the client’s preferred charity is not listed, they can provide VOS with information on how to contribute to the charity. That charity will then be added to the selection list for future reference. The charity will stay in the list for 2 years. Every time the charity is selected, the 2 year period resets.

Charities that contract PRL’s services will automatically be added to the selection list. Charities will also be given a 10% discount on either of PRL’s premium packages. Charities will also be offered a subscription package similar to VOS PRL SME package with a fixed number of press releases at a monthly flat rate. If a charity asks VOS to be added to the selection list without contracting PRL’s service, their name will be placed on the list for 6 months. Every time the charity is selected, the 6 month period resets.

The charities must be non-profit and VOS reserves the right to approve any charities requested to be added to the selection list. Any charities interested in the program can send an email to including -Help Us Help Others- in the subject line requesting more information.

Value-Optimized Solutions, Inc. [VOS] is the leading global provider of business solutions in hardware / software and network services based in Austin, Texas, USA with a customer base that spans all continents. VOS services have a global presence and are used extensively in the public and private sectors. VOS services are designed to provide business solutions that meet business needs with a clear emphasis on organizations describe empirical results that demonstrate the effectiveness of the solution. PR Contact: Jack Look, , www.vos-us.com Jack Look, Executive Vice President North America Services, Value Optimized Solutions Inc 441 Santaluz Path Austin, TX 78732 262-853-9601

Press Contact: Jack Look Executive Vice President North America Services Value Optimized Solutions Inc 441 Santaluz Path Austin, TX

The New Modification Craze With Interesting Car Wraps

Vinyl wraps, as we all know, are synonymous with advertising. Organizations produce usage of vehicle wraps for branding, branding which helps raise the profile of their corporation. While advertising with these wraps are full on the go, the completely new craze just for car modification has largely inclined towards car wraps for the entire car makeover. Folks are finding their car wrapped with vinyl films to present it a different finish as well as color. This craze has emerged lately due to the monotony which eventually slips in while driving the equivalent vehicle just for long. Not all of us can afford a completely new car every time a interesting model gets launched in the industry. This is a simple way of giving your old car, a brand-new appear, and also giving yourself a boost to drive it with interest.

The very best Car Wraps use the latest process in print production. The qualified gurus use a car as a blank canvas to fill it in with their artwork. They can customize your car in whichever way you want. It is like obtaining a brand completely new car, just at a a lot lower expenditure. You actually might be thinking which a personalized spray paint job might also bring in the identical effect at a lower expenses, so why invest in wraps? While your question is quite relevant, the answer is also proper in front of you actually. A wrap is nothing but a thin film which lays out on the top of your cars factory skin. It gives a second skin for the car, thus protecting the original color of it. You actually can take off a wrap whenever you want to. The inner color will be revealed in its intact state. You actually can also replace an old wrap with a brand new one according to your mood and craze.

Vinyl car wraps of top quality have warranty of about 5 to 7 years. So, you actually could keep it just for long, until something else comes in the craze. The original paint gets shielded from chipping or fading, which also slows down the course of action of depreciation. This can support you actually get a far better cost while reselling the car. A full wrap just for your car will expenditure you actually around some thousand bucks. Earlier, modifications adopted by car whizzes are a lot costlier than this, which included personalizing amount plates, transforming tires, adding spoilers, etc.

Property Investment Vs Property Speculation

Most people get Real Estate wrong for two simple reasons.:

1. They don’t understand the difference between an asset and a liability
2. They don’t understand the difference between investing and speculating

The broke majority live under the misguided belief that their family home is an asset. An asset by definition is Something valuable that an entity owns, benefits from or has use of, in generating income. The key is the words generating income. By that definition your home is not an asset, it is a liability. It does not generate income, it costs you money.

The broke majority will borrow as much as they possibly can, to buy the most expensive home they can afford, in the mistaken belief that this is a good investment. In fact they are are burdening themselves with the worst kind of debt. Long term, expensive, non-deductible debt that produces no income in return. The same kind of debt that lead to the housing collapse in the USA.

Successful investors understand this crucial point. Your home is not an investment.

The Business Dictionary defines an investment as Money committed or property acquired for future income. Now some will argue that an investment doesn’t have to produce an income and cite as an example gold bullion, collectibles or share futures contracts. By definition, none of these are investments, they are items of speculation. They can go up in value or, just as easily, go down. You are speculating on the future trade-able value, not investing in the inherent value of the income an asset represents. Tens of thousands of homeowners around the world discovered in 2009 that home values can fall and can fall dramatically and disastrously.

If you buy a house to live in with no income return expected from it, but in the hope it will increase in value, you are speculating not Investing.

If you buy a house to rent out, you are investing. The Australian government has long recognised the difference and that is why they allow you to claim the expenses relating to a rental property, including interest payments, as a tax deduction but do not allow any deductions for expenses incurred in buying a house to live in. In other words, the government is willing to share the risk of investing in income generating real estate because the risks are lower than tying up your money in your home.

Smart investors have a small or no mortgage on their own home and the majority of their borrowings are for rental property because that is the lowest risk strategy. They also get the best advice they can on quickly reducing the mortgage on their home.

Best Tips To Hire A Good Research Panel Company

If it is asked what is the best source to get feedback continuously from your targeted consumers? Most of you would give answer online surveys. Since the commercialization of the internet, getting reviews online is known as one of the fastest and cheapest ways to make your business successful. Surveys are a neither advertising nor selling medium; it is the fastest way to know how your targeted consumers feel about your products.

When you connect with your consumers through survey service, you have got many opportunities to improve your products quality. It is an online survey that gives you clear picture of a product. For example, if you are a cosmetic manufacturer and want to know how your product is performing in the market, you take survey sites help to ask questions to consumers. Consumers dont hesitate to provide honest reviews that can be negative or positive. The negative reviews will guide you the necessary changes you need to make in your products whereas the positive reviews encourage you to increase your production.

Hiring a Research Panel Company

Hiring a panel research company is necessary if you want to enjoy authentic online survey service. Remember, there are many frauds in the internet surveys. You may come across a survey site that needs heavy money for registration. Also, you can come across survey sites that dont provide guarantee of authentic survey results. In this situation, you need to take help of a research panel that is able to provide authentic and affordable review services.

Another very reason for hiring a panel research is that as a manufacturer your prime duty is to focus on your production, its quality and managing happy environment in your company. Survey service might be an extra burden for you and to get out from this burden, you have to hire a team of expert market researchers to keep an eye on each survey. It will definitely increase your expenses. To save you from this burden, its good to hire a panel research that is committed to provide top quality review service.

To hire the best market research company, all you need to take out some time from your busy schedule. This is a one-time effort to enjoy authentic review service till the time you want. Take help from the internet to find the best market research. The search engine will provide you various results for it. You need to target the market research company that meets with your needs. Visit a research company website to know its services.

A big research company provides sampling methodology service with online survey and is able provide its services to information technology, hotel industry, retail industry and service providers. A reliable research company is open about its services. It will tell you that how it operates survey work and provide introduction of team members. You can ask for a free quote and free consultation with the online research panel in India.

Lawn Care Marketing Ideas For The Entrepreneur

Running a lawn care and maintenance business can be difficult when you are not equipped with the right knowledge and skills. Since this business can become seasonal especially in places where there is winter, business can get very depressing. But with enough wit, the right skills and strategies, it can’t be that bad after all.

Advertising your business is a fundamental rule of the thumb. It is where you get your sales and establish your customers. There are many lawn care marketing ideas that could help entrepreneurs out there. The difference comes in choosing the right platform and using it correctly.

Identify your customers

Who will steer your business to the top? The hundreds or even millions of home owners out there who realize the importance of having a well maintained lawn but just do not have the time to accomplish lawn care tasks. It could also be entrepreneurs, just like you, who have to regularly maintain or keep their lawns to attract more customers to go their establishments.

Who will you cater to? If you choose to serve home owners, you must become aware of their needs. Gather data on what lawn care services home owners often look for, based on this establish your services, invest in the necessary equipment or tools needed.

Get your services across

How will your reach out to these customers? There are conventional marketing strategies that still work and there are the modern strategies that will help you connect to the more conventional people of today.

For instance, building a website will make it easier for people to find you. You will not rely heavily on the chances of people finding you just because they happen to walk by the street where your shop is located. Through the internet, people can find you even at the comfort of their own homes.

Maximize your marketing strategies

When you employ certain marketing strategies, you should not end there. Find ways to fully benefit from it. If you decide to build a website, make sure it has everything it needs for people to want to click on it and hire your services. Make your site “responsive” so that when a potential customer uses his smart phone to browse for services, he’ll be able to get to your site.

When you advertise via a local newspaper, make sure to ask the publisher to place your ad in the business section of the paper in case that you cater to commercial establishments or properties for lawn care services.

For more lawn care marketing ideas, visit now.

Tips On How To Start An Investment Club

Investment club is formed by a group of people who pool their money for joint investments. If you are a new to investing in stock market and have limited funds, starting an investment club is a great way to learn from other investors and get hands on experience in investing.

Here are some tips to starting an investment club.

1. Make sure all members understand the risks of investing. Many people who invest think they are going to be very successful, and are not prepared to lose all of their money. Unfortunately, there are no guarantees when it comes to the stock market. No one should invest money they are not willing to lose.

2. Find the right people who share the same investment objectives and goals. It is easier to get along with right minded people and learn from each other.

3. Make sure all club members agree to the partnership agreement and any other rules.

4. Join the National Association of Investors Corporation (NAIC) that provides support, information and tools on starting an investment club and investing, and publishes a monthly investor-learning magazine.

5. All members must agree to make a monthly contribution. The typical range of contribution is $20 to $100 a month. Members who contribute more than the required contribution are allowed greater share of profits.

6. Decide on how to meet and the frequency of meetings. For the initial setting up of the club, it may be best for everyone to meet in person. If all meetings are held online, it may be good to meet in person once or twice a year for social interaction. To keep up to date, it is recommended to meet 1-2 times a month.

7. Start with a small number of people. It is easier to come to an agreement when there are fewer members. When the club is established and all formal procedures are in place, new members can be invited to join.

8. Education is the main goal of an investment club. An investment club made up of educated investors will be more successful and cohesive than an investment club which is solely focused on making a profit.

9. Every investment club must have a well-defined investment style or investment philosophy. There must be clear selection criteria such as what type of stocks to invest, the acceptable risk tolerance level and rate of return. All club members should be aware of and agree to the investment style of the club.

Starting and running an investment club is an invaluable learning experience, where you can leverage on the expertise and knowledge of other investors. Investment clubs facilitate the exchange of ideas and collective decisions that are likely to produce sustainable returns.

Top 7 Small Business Tax Tips

Here are seven ways for owners of small businesses to save money on their taxes.

1. Incorporate Yourself: If you`re still a proprietor or partner of a business, it`s time to incorporate yourself. Not only will you limit your liability, but you may enjoy lower tax rates on small business income and other tax advantages as well.

2. Be Home Based: If possible, continue (or switch to) being a home based business. Not only will you keep your overhead down, but you will be able to write-off (or deduct) the business use of your home.

3. Income Split: Pay reasonable wages to your spouse and children. In this way, you can legally divert income taxed at your higher rate to your family members that are in a lower tax bracket.

4. Rearrange Your Affairs For Maximum Tax Savings: Can you make some changes to turn your hobby into a moneymaking business? Can you use that extra room in your house as a home office for your business? Can you arrange to use your car more for business purposes? Can you arrange for more of your entertainment expenses to be business related?

5. Document Your Expenses Well: Do you document your expenses well so that they would survive a tax audit? Have you kept a mileage log so that you can prove the percentage business use you claim for your vehicle? Have you kept receipts for all your entertainment expenses and listed the business purpose on the back of each receipt?

6. Be Punctual: File all returns and pay all taxes due (income, payroll, sales, et cetera) on time. This way, you avoid expensive late filing (and payment) penalties and interest.

7. Develop a Tax Planning Mindset: Some people only worry about their taxes during tax season. However, you will save a fortune in taxes, legally, if you make tax planning your year-round concern. Do you make business and personal purchases, investments, and other expenditures with tax savings in mind?

Call Center Franchise And Remote Pizza Agent Opportunity

Call Center Franchises and Remote Pizza Agent offer professional yet personalized telephone support for established and growing businesses alike – from answering the clients calls when they cannot, to telephoning potential customers and arranging appointments on their behalf. In fact, they can handle just about any activity which involves using the telephone effectively.

The Norbells vision is to ensure service offerings were more custom-made to the clients needs and budget. Our pricing structures are completely transparent, enabling clients to easily calculate their return on investment. Future of Call Center Franchises is very exciting and bright.

Are you interested in starting your own business but afraid of doing it all on your own?

We at Norbell have solution for you. Over the last 9 years, thousands of people have discovered that Call Center Franchising with Norbell is the secret to finding an independent, fulfilling career.

No previous technical experience required to start Call Center or Remote Pizza Agent center. Norbell has become a leading worldwide franchising opportunity by developing an extensive call center training program that will get anybody started with a new business. Norbell will also offer you support throughout your career with our team of professional and trained support staff.

The reputation of Norbell speaks for itself. Entrepreneur has consistently ranked Norbell finest in the worldwide Call Center Franchising and Remote Pizza Agent category. With our franchisees operating around the world, weve grown and developed a unique business strategy and methods of operation that are designed to help you quickly start a profitable, sustainable business.

Foundation of the most trusted and profitable franchising program are Training and Support. This is the reason that we dont require you to have technological and consulting experience. Youll learn the methodology and principles of a successful franchise in our extensive Certification procedure. Youll then be ready to create a profit-driven and knowledgeable Call Center or Remote Pizza Agent Franchise, all the while making use of our on-demand support structure to help you along.

Norbell Advantage
No Contracts
No Minimum Commitments
Get 30 Days Free Trial
Cancel Anytime
In/Out Bound Services
Starts from US $6.99/- Per Seat per Month

Our simple concept of mutual success is the driving force behind Norbell and has helped thousands of franchisees take their places in the global market.

Take the steps today to become a part of the worldwide Norbell! Dont put off any longer your business aspirationsnow you have the tools you need to succeed!

Entrepreneurship How the Internet Helps Entrepreneurs’ Home Businesses

The Internet brought a radical change in the way we do everything. It has made the world smaller, and has brought people closer together through high speed connection. In fact, the Internet has made us realize that we now live in a global community and that everything we do affects the world around us.

The Internet not only changed the way we live, but it has changed entrepreneurs’ home businesses too.

Due to the fact that the Internet has brought the world closer together,every business has the potential for a global market. That means that the Internet has made it possible for entrepreneurs’ home businesses to have customers far away from home.

In the past “home business” meant that an entrepreneur would have to get customers from his or her immediate community. Your market was limited,but now you can get your enterprise out of the house and into the world.

No wonder that the big companies of today had to work hard in order to get out of their homes. Many of the today’s big corporations often started as home-based business.

Many entrepreneurs actually take their business to the Internet,because the Internet helps people shorten the time they have to wait until their business gets off the ground. It helps entrepreneurs’ home businesses get the push it needs to provide a global market. The Internet actually allows you to have the whole world as a target.

More and more people are opening up on-line businesses because of the simple fact that they get to make money easier this way. Today’s entrepreneurs’ home businesses actually mean that the lucky businessmen actually get to stay at home while they make their cash, because of the Internet.

Keep in mind that entrepreneurs are the richest people in the world. Professionals, lawyers, doctors, may make a lot of money, executives may have big salaries, but entrepreneurs pay these people for their services. So who do you think is really at the top of the chain?

With the Internet, you can have all the information you need at your fingertips. This means that you virtually have the whole world at the palm of your hand.

Entrepreneurs now have access to every piece of information that can affect their business. We all know how attentive one must be of things that one cannot control. The market is a very unpredictable factor in business, with people changing their preferences all the time. Through the Internet, one can be prepared for any possible events.

A simple search on the Internet allows you to take a closer look at competition. What sets those businesses apart? What is the competition’s weakness? How can you get ahead in the market?

Because the Internet also allows you access to people, you can get expert advice quickly, therefore you can reach important contacts and make business decisions faster. Entrepreneurs’ home businesses prosper because the Internet allows these businesses to have the best of help.

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